SKDKnickerbocker

It isn’t just what you say, it’s how you share your values.

SKDKnickerbocker Multicultural Communications and Engagement

SKDK is a leader in effectively reaching, engaging and communicating with diverse audiences.

We have a team of strategists who are experts in communicating and engaging Black, LatinX, LGBTQ, Indigenous, API and other diverse communities and who have helped organizations and industries on the front lines of social change. Our experience in multicultural communications is a result of our decades of work with some of the most recognized corporations, nonprofit organizations, and leaders at the vanguard of civil and human rights. Our diverse senior team sets us apart from many public affairs firms across the country. And we have bi-lingual Spanish speakers to assist you with your LatinX audiences.

Companies and organizations turn to SKDK when they need a comprehensive approach to communications that takes into account all of the audiences they want to reach. Come to us when you need to improve or when you need to begin to communicate a commitment to racial and gender equity and inclusion goals for your purpose-driven organization. We will help you evaluate – honestly – where you are in your stages of diversity, equity and inclusion and then partner with you to build or improve your communications program.

If you are an organization working in the social justice movement, we want to be your partner to help you accelerate change. We will help you refine your brand, develop your messages, target your audiences in the media and elsewhere to bring your influence and voice to the next level.

Services

  • Communications planning and execution

    We will help you identify the best media audiences and outlets for your messages. We can also prepare you for the toughest interviews and encourage the most thoughtful proactive strategies to help you promote your good actions. We write speeches, opinion pieces and more.

    We craft social media strategies, pursue speaking opportunities and innovative ways to share your values and programs.

    We use all of these and more as building blocks to develop your reputation as an authentic and trusted leader.

  • Crisis Communications

    When brands are facing a threat to their reputation and ability to operate as a result of a crisis rooted in race, equity, and inclusion issues, they look to us to help them navigate the most difficult challenges. Whether it’s a CEO statement, executing a national media campaign or engagement with community stakeholders, SKDK works in partnership with its clients to help rebuild public trust.

  • Internal Communications

    Communicating effectively with your employees is essential in any organization. SKDK has vast experience crafting internal communications that resonate with employees and is authentic to brands. We have the capability to not only advise but help build and execute impactful diversity, equity, and inclusion communications strategies and campaigns for internal use.

  • Digital and Paid Media

    SKDK has a full-service in-house advertising team that can develop paid digital, print and broadcast campaigns.  We will help you refine your story, create the creative content and direct the buying of the best outlets to hear your message.  And if you need research to evaluate, refine or test your messages, our research team will manage that process.  We want to help you use all the tools at your disposal to demonstrate your commitment.

  • Stakeholder Engagement

    We know how to build winning advocacy and reputation campaigns for our clients. And that starts with helping to identify partnerships and alliances to further your common cause and purpose. Our experience with nonprofit clients has enabled us to have the relationships and expertise to help you partner with purpose and to engage with multicultural audiences in a way to achieve lasting change.

We have guided many corporate clients through the process of thoughtfully engaging community leaders, diverse media outlets, activists, and nonprofit organizations in order to enhance their corporate social responsibility, foundation giving, policy objectives and employee/stakeholder engagement programs.

We’ve helped manage some of the leading social movement campaigns of our time. From marriage equality and Time’s Up to criminal justice and police reform and support for Dreamers. Advocacy and social justice are at the heart of what we do. The NAACP, NAACP Legal Defense Fund, National Action Network, Lawyers’ Committee for Civil Rights Under Law, the Executive Leadership Council, League of United Latin American Citizens (LULAC), the Human Rights Campaign, The Center for Policing Equity, Times Up Legal Defense Fund and many others are just some of the partners we’ve been proud to call clients.

Our deep understanding and public affairs background, coupled with our knowledge of the diverse media landscape and community relations allows us to develop refined, resonant, and impactful strategies.

Who we work with

We have worked one-on-one with leaders including:

  • Presidents of the United States

  • Cabinet Secretaries

  • US Senators & Representatives

  • Governors & Mayors

  • Advocates & Activists

  • TED Talk Speakers

  • Fortune 100 Executives

  • Foundations & Philanthropies

  • Political Candidates

Part of an award-winning, full-service firm

SKDK brings unparalleled strategic communications experience to major companies, non-profits, philanthropies, political committees, and candidates.

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